{"title":"Bright Blonde","description":"\u003cp\u003e\u003cstrong\u003eBright Blonde\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003e \u003c\/strong\u003eKeep blonde in its best light.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"ewa-rteLine\"\u003eWelcome to the brighter side of blonde. A purple-pigmented power couple that tones down brass, softens dry ends \u0026amp; revives platinum brilliance with every wash. No parabens or sulphates allowed.\u003c\/p\u003e","products":[{"product_id":"blonde-tone-correcting-purple-shampoo","title":"Bright Blonde Shampoo","description":"\u003cp\u003eIf your blonde hair is starting to lose its cool, our Bright Blonde Shampoo is your brass-be-gone hero. Infused with purple pigments to neutralise unwanted yellow tones \u0026amp; banish warmth, it restores brightness \u0026amp; clarity in just one wash. A blend of amino acids \u0026amp; macadamia oil smooths rough cuticles \u0026amp; softens split-prone ends.\u003c\/p\u003e\n\u003cp\u003e*\u003cem\u003eAs we change packaging over to the new look you might still receive our old packaging.\u003c\/em\u003e\u003c\/p\u003e","brand":"Essano","offers":[{"title":"Default Title","offer_id":31695311110238,"sku":"4689","price":9.74,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0270\/7518\/2686\/files\/BrightBlondeShampoo.png?v=1779433298"},{"product_id":"blonde-purple-conditioner","title":"Bright Blonde Conditioner","description":"\u003cp\u003eCall off the search, your blonde mane just found its holy grail. Our brass-busting Bright Blonde Conditioner tones down yellow hues \u0026amp; boosts platinum shine, leaving locks bright \u0026amp; camera-ready. Enriched with a strengthening amino acid blend \u0026amp; macadamia oil, this creamy yet lightweight formula hydrates as purple pigments deliver a cooler, balanced tone.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e*\u003cem\u003eAs we change packaging over to the new look you might still receive our old packaging.\u003c\/em\u003e\u003c\/p\u003e","brand":"Essano","offers":[{"title":"Default Title","offer_id":31695311175774,"sku":"4690","price":9.74,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0270\/7518\/2686\/files\/BrightBlondeConditioner.png?v=1779433371"}],"url":"https:\/\/essano.co.nz\/collections\/bright-blonde.oembed","provider":"essano","version":"1.0","type":"link"}